Thursday, January 19, 2006

The million-dollar student


Alex Tew, business management student in Nottingham University launched milliondollarhomepage.com which has made him more than one million dollars in four months.

So what's his secret? It was selling pixels, the dots which make up a computer screen, as advertising space, costing a dollar per dot. The minimum purchase was $100 for a 10x10 pixel square to hold the buyer's logo or design. Clicking on that space takes readers to the buyer's website.

With $999,000 banked so far, Alex recalls his thought process at the time. He says: "I wrote the title to spark the creativity and then wrote down the attributes the idea needed. It had to be simple to set up and understand.

Read the full story here.

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